Contemporary fashion platform Acreati was a startup with a limited budget for marketing. Without any previous audience base, the startup needed a branding and marketing strategy to increase its brand awareness and generate tractions. The limited budget requires the company to focus its marketing efforts primarily on organic channels.
To help launch the fashion start-up and generate tractions before and after the launch, we’ve developed a unique “shop through visual stories” brand concept and content strategy that led to signature style brand recognition within the target audience.
We consistently curated and produced visual content that pairs fashion and non-fashion work in a single post. We managed Acreati’s Instagram on a daily basis, including audience engagement and DM automation.
We reached 355% increase in website traffic within two years period after launch. Generated more than 15k Instagram followers organically within two years.